A helpful blog for web analysts, trying to make sense of marketing with view category, tag manager, analytics and tracking scripts.
Learn how to track the Shopify View Category Event using Google Tag Manager and Facebook Pixel. This detailed guide walks through setting up data layers, configuring event tags, and verifying pixel tracking for enhanced eCommerce insights.
2024-09-21
This blog post is for you if you want to target specific audiences with Facebook Ads or segment your website visitors based on the categories they browse. In this guide, we'll walk you through configuring the View Category event for Facebook Pixel using Google Tag Manager (GTM).
2024-05-23