A helpful blog for web analysts, trying to make sense of marketing with page view, tag manager, analytics and tracking scripts.
Discover how to track Shopify customer events using Google Tag Manager and Facebook Pixel. This step-by-step guide covers adding the data layer, configuring event tags, and testing tracking for optimized ecommerce performance.
2024-09-20
Learn how to set up and configure Google Analytics page view event tracking on your Shopify store using Google Tag Manager. This step-by-step guide ensures accurate event tracking for better insights into your website's performance.
2024-08-29
This guide teaches you how to configure Facebook Pixel on your WooCommerce store using Google Tag Manager. Track website visitor behavior and leverage data for effective Facebook advertising campaigns.
2024-04-30
Dive into the straightforward process of setting up Enhanced E-commerce tracking on your WooCommerce store using Google Tag Manager and Google Analytics 4. From installing the necessary plugins to configuring data layer events, this guide covers all you need to optimize your e-commerce tracking. Learn how to manage your tags without diving into code, understand customer interactions through precise event tracking, and make data-driven decisions to grow your business. Whether you're new to e-commerce analytics or looking to refine your current setup, this guide offers practical insights and actionable steps for leveraging your data for better business outcomes.
2024-02-12
In our latest tutorial, we dive into the process of integrating Facebook Pixel with your Shopify store using Google Tag Manager. This approach is particularly useful if you're experiencing issues with Shopify's native Facebook and Instagram app tracking.
2023-11-10
Welcome to our comprehensive guide on configuring the Facebook Pixel for your Shopify store. This easy-to-follow tutorial is designed to help you track key events like PageViews, ContentViews, AddToCart, BeginCheckout, and Purchase across your sales funnels with a simple one-click solution.
2023-11-09
Every page visited by a user holds a wealth of data. Tracking these visits offers insights into popular products, effective landing pages, and potential areas of improvement. By monitoring the PageView event, retailers can strategize content placement, optimize product listings, and fine-tune user experience to maximize engagement and conversions.
2023-10-31